By Aurélie Varrel and Loraine Kennedy Mega-events are events with a global audience. They vary in type and organization, but the focus here is on those that have an itinerant character, occurring regularly in different places, and are awarded through a bidding process. These include the World’s Fair, the World Cups of various sports, regional athletic contests (e.g., Asian Games) and the Olympic Games. Since the second half of the 20th century, mega sporting events have surpassed other types of mega-events in terms of frequency and financial investment, a development linked to increasing media coverage and global reach. Drawing on evaluations of past experiences of megaprojects and mega-events, this paper highlights important issues related to financial sustainability, governance and impacts. The core question is how to maximize the positive effects of mega-events and avoid losses and increased social tension?
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